Friday, January 15, 2010

Sapio's First Blog

From Kevin Cramer, VP of Sales at Sapio Sciences

We here at Sapio have been quite focused on creating the most configurable and functional laboratory management software (LIMS) product in the world over the last 5 years. This has certainly kept all of us busy...busy enough that taking time to Blog, Tweet or FaceBook about Sapio Sciences, Exemplar LIMS (our product), and the LIMS market in general has not been high on the priority list.

Exemplar LIMS has finally become the product we envisioned so long ago, and with the calendar turning to 2010, we have made a resolution to start to provide regular informational posts about all things LIMS. If you have not heard of us before, we have been selling Exemplar LIMS for over two years now and have been quite successful, but our complete vision of the product has only been fulfilled over the last year, and will culminate with our 4.0 release due in Q1 of 2010. 

We will not only be blogging about things related to our own product, but to the LIMS market in general. I am often amazed at how little is known about what a LIMS actually is by people who contact us looking to buy one. Naturally there are those well versed in the trials and tribulations of LIMS software too, but these represent a surprisingly small proportion of those we deal with.  So most of what we post here will be to enlighten and educate those would be LIMS purchasers and users. We will start with the basics and go deeper from there.

We will also talk about the how/what/why of buying a LIMS...including what you should look for, etc. My own 20+ years experience in software indicates that people think about the wrong things when buying software.  This is not the fault of the buyer, but more an issue with software vendors who shape their presentations and marketing to elicit an emotional response and thereby obscure important points. This is what software marketing is all about. 

I can hear you now: "But aren't you one of those very software vendors yourself?"  Yes we are, but I believe that we take a very different approach to running our business, developiong our software and presenting Exemplar LIMS than any other vendor on the market.  We are aiming to be as agnostic about our posts as possible when talking about LIMS in general and whats important.  Also, these blogs are open to comment so any reader can also freely let you know if we are off track on our message here.

So this ends our first post. Stay tuned for regular updates from us...and please feel free to provide feedback comments.

Best,
Kevin

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